LA PRAIRIE, THE ART OF WRAPPING

2x stop motion explaner




CLIENTLA PRAIRIE
AGENCY KOMA Digital Sàrl.
STUDIO    Tiny Giant
DIRECTORSClaudia Röthlin
Yves Gutjahr

It is essential that all La Prairie packaging teams worldwide follow the same packaging standards and procedures. Consistent packaging not only protects the luxury identity of the brand, but also ensures efficiency, quality, and a unified customer experience across all markets.

To support this goal, we have created detailed stop-motion training videos that illustrate every step of the packaging process with precision. These videos serve as a clear visual guide to help all teams understand, learn, and apply the correct methods.