FREITAG Little Truckin’ Goods

6 animated GIFs

CLIENT        FREITAG lab. ag
PRODUCTION    Tiny Giant GmbH
DIRECTORS     Claudia Röthlin
              Yves Gutjahr
It’s the little things in life that make us truly happy. What might sound like some kitschy platitude from a kid’s scrapbook is in fact a nugget of wisdom in the form of a truck tarp. At the end of the day, as they say, happiness is when there’s nothing left on the bag designers’ benches apart from piles of one-offs, both big and small.